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Free social media marketing graphic image icon

Here is another design freebie for you. It is ideal for use in social media marketing blog articles, on your website or in reports.

Social media marketing graphic

Free Social media marketing graphic

USING THIS IMAGE – PLEASE READ
Please feel free to download and use this image – I place no restrictions on their commercial use, all I ask is that you leave me a comment letting me know you’ve used the graphic(s) and a link to where you have used it so I can take a look :)

Enjoy!

Shell Robshaw-Bryan is a marketing consultant at Surefire Media, the Cheshire based web design, eCommerce and marketing company. Shell specialises in organic search, content strategy and social media engagement for both B2C and B2B companies.

If you’d like to find out how Surefire Media can help your business, get in touch!

Free people graphic image

Time for another free image!  Below you will find two free graphics for you to use that feature a group of people, the first graphic is in shades of gray.

gray_people_icons_free_ubersocialmedia

Here is the second variation of the free image, showing a colourful group of people. This free image is ideal for use on your blog, your website or in your direct emails.

FREE groupf of people graphic

Please feel free to download and use these images – I place no restrictions on their commercial use, all I ask is that you leave me a comment letting me know you’ve used the graphic(s) and a link to where you have used it so I can take a look!

Enjoy!

Shell Robshaw-Bryan is a marketing consultant at Surefire Media, the Cheshire based web design, eCommerce and marketing company. Shell specialises in organic search, content strategy and social media engagement for both B2C and B2B companies.

If you’d like to find out how Surefire Media can help your business, get in touch!

The importance of images in web design

Most of us are aware that the use of images in social media communications increases engagement, but does this visual approach also translate through to your web site?

Web users are bored easily. Why wouldn’t they be when they know that another quick click and they can get something better? It’s no longer enough to just put the information on the page – you have to engage your readers with some visual attraction too. The number one way to do this? Using effectively chosen images to increase the clarity of your message, look more attractive, and convey your personality.

images-webdesign

Engaging images – making your point in a millisecond

The cliché is true; a picture says a thousand words. They capture moments and feelings which evoke and draw the reader in, providing clarity on your message and your values. The perfect image will engage and entertain the user – which is exactly what you want your website to do. You want it to be a place where your user wants to come back.

Images of credibility

Real pictures increase your credibility. It is an assertion to the world that you are willing to represent your brand authentically, that you are proud of who you are and that you are transparent about it. People love to see who they will be dealing with, and being able to put faces to names makes you far more approachable too. Did you know that users spend, on average, three times as long looking at a person’s picture than their biography even though the biography takes up more room on the page?

It is especially important to think about using real images on your About Us page

Creating a professional image

Professional imagery and professional design creates an image of a professional company. Custom design and imagery will always be the best way of supporting and broadcasting your brand image and clarifying your message in a memorable and engaging way.

Balancing your design – contrast and whitespace

Let’s face it – a web page with no images on it looks pretty boring. On a very basic level, images bring contrast to a design which actually helps to emphasise your content by giving it the space to breathe. I’ve written before about how vital effective use of whitespace is in web design, and one of the main ways that the right balance is reached is by effectively changing the sizes and placement of images to complement and contrast the text.

The flip side – bad stock imagery and bland graphics

While great images make a great impression and clarify your message you do have to be aware that bad images can actually make things worse by sending conflicting messages. It’s all too easy to make mistakes with cheesy stock images. Stock imagery makes money because their messages are broad and ultimately generic, which means they aren’t in the best position to emphasise your point. Sometimes you can stumble on something perfect, but don’t run the risk of confusing your reader
with a poor choice!

We’re visual creatures

At the end of the day, we do judge books by their cover and make snap decisions based on what something looks like. When it only takes one click for your user to leave your website you have to do everything in your power to make them stay – and your website images are paramount to achieving that goal.

With thanks to guest blogger, Simon Bonello of British Design Experts.

Simon Bonello is the Director of British Design Experts, a design agency which specialises in creating professional and affordable logo design and digital work for start-ups and small businesses in the UK. He has helped thousands of start-ups to get a professional identity online and is an expert on developing a company logo and brand, creating an optimised online presence with SEO and social media, and is always happy to share his knowledge and give advice to start-ups.

Free social media icon image

Here is a free social media icon image that you are welcome to use! As with all of my icons and graphics, if you use it, all I ask is that you post a comment on my blog with a link through to where you’ve used it!

free social media icons image

Free social media icons image by Ubersocialmedia.co.uk – click here to download

If you are looking for a social media image or logo set then you are welcome to download and use this free image i’ve designed.

Go ahead, download, use, share, enjoy!  If you are looking for social media icon sets, then take a look at this great selection 50 Killer Free Social Media Icon Sets from Hubspots blog.

Shell Robshaw-Bryan is a marketing consultant at Surefire Media, the Cheshire based web design, eCommerce and marketing company. Shell specialises in organic search, content strategy and social media engagement for both B2C and B2B companies.

If you’d like to find out how Surefire Media can help your business, get in touch!

Free desktop PC computer illustration icon

I’ve done a super simple, totally free desktop PC illustration – the screen is really easy to overlay with your choice of graphic or website over the top to give it a bit of personalisation.  Ideal for anyone wanting a free PC Icon, or a free illustrated PC to use in an infographic, report, on a website or in a presentation document.

Free Desktop PC computer illustration icon from ubersocialmedia.co.uk

Free Desktop PC computer illustration icon from ubersocialmedia.co.uk

As mentioned previously, this is completely free, but if you do download and use it, please write a comment with a link, as It’s always nice to see my design work being used!

Shell Robshaw-Bryan is a marketing consultant at Surefire Media, the Cheshire based web design, eCommerce and marketing company. Shell specialises in organic search, content strategy and social media engagement for both B2C and B2B companies.

If you’d like to find out how Surefire Media can help your business, get in touch!

Design & layout principles behind the perfect landing page

This guide to producing strong landing pages from Formstack.com is great and many of the suggestions on here are also highly suitable for email design too.  It might be old, a couple of years old in fact, which is positively ancient by web standards, but all of the points made are still highly relevant today. Given my recent article on email marketing that you can view here, I wanted to share this with you. Follow these design rules and you won’t fail!

Image

Thanks again to Formstack.com for this great article.

What do you think makes a great landing page?  Do you disagree with anything?  Let us know what you think.

Free vector illustrations – Icon set funky people

Well it’s back to work today and i’m full of ideas for blog articles.  I’ve already got several on the go which will be published soon!  Until then, here is another set of icons that I worked on over Christmas which are free for non-commercial use. 

This icon set is ideal for use on personal blogs and websites and can also be used to illustrate reports and projects. 

If you’d like to use the icons commercially or in an infographic or similar, all I request is you post a link to your work in the comments below.

Free vector illustrations – icon set funky people by UberShell

Free vector icon set

Free vector icon set by UberShell

Free Basic Social Media People Icon Set

Not merely content with eating and drinking too much and watching the telly box, over the Christmas holidays i’ve managed to do not only all of the above, but also to be productive and have (amongst many other things,) created a cute little set of icons, ideal for using on your website, blog or to add to your infographic.

Grab these cute free social media people icons here, but please don’t forget to credit me whenever possible and if you use them, i’d love to know about it so why not send me a link to your work?  Enjoy!

Free Basic Social media People Icon Set by Ubershell @ ubersocialmedia.co.uk

people_icons_byShell

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